You probably know me as the owner of Lighthouse Marketing, and as the owner, I am also responsible for business development. Like all organizations, that involves constantly selling my services to clients and prospects. As a sales person – one of the things you don’t want to hear after developing a relationship with a client for a […]
Did You Know We Did That? Lighthouse Services Read More »
Finding success as a business relies in part on the cultivation of new leadership. To KeHE, there’s no better place to begin shaping the next generation of leaders than within their organization. In the spirit of promoting the self-growth of KeHE’s employees, we helped design and produce a presentation box containing training materials that enabled
Project Spotlight: KeHE & Valley Sheltered Workshop Read More »
Due to its convenience, at-home parcel delivery services have become the norm. Because they are so widely-used, the effects of supply and demand are coming into play. Be ready because noticeable changes are coming and they’re going to affect the way you send and receive packages. The United States Postal Service (USPS) has announced their
USPS Announces Expected Mid-Year Increase Read More »
In a faced-paced, digital world where surfing the web acts as the omnipresent source of information, UX (user experience) and UI (user interface) are terms that are often used interchangeably but actually have very different meanings. With that, let’s decode the techno buzzwords and dive into why they’re crucial when creating a digital masterpiece. What
The UI/UX Experience and Why it Matters Read More »
As if to stay on par with the unique nature of 2020, PantoneⓇ chose to bring a little bit of that “only in 2020” vibe into 2021. In the first week of December 2020, Pantone released its “Pantone Color of the Year” for 2021. But instead of choosing one like nearly every other year, 2021
Branding With Color is an Artform Read More »
It is said that a picture paints a thousand words, but on Wednesday, National Youth Poet Laureate Amanda Gorman delivered 709 words at the 2021 Presidential Inauguration in the form of a poem she wrote called “The Hill We Climb” that painted a memorable, magical picture unto itself. The 3,097 characters she crafted and then
Words Can Be Beautiful and Inspiring Read More »
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