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Did You Know We Did That? Lighthouse Services

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You probably know me as the owner of Lighthouse Marketing, and as the owner, I am also responsible for business development. Like all organizations, that involves constantly selling my services to clients and prospects. As a sales person – one of the things you don’t want to hear after developing a relationship with a client for a […]

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Promo Products and Promoting Your Employees’ Health

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Affinity groups at companies are nothing new. Also known as Employee Recognition Groups (ERGs), and historically have centered around race, gender, and ethnicity, and play a key role in Diversity and Inclusion programs. Special Interest Groups (SIGS) are a bit different. They are company-promoted groups that focus on our hobbies and passions. Those things you

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